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Improve Your PPC Performance: Focus on Your Past Visitors

A talk by Ted Parry
Founder & Head Of Paid Media Performance, Amore Digital

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About this talk

A lot of PPC accounts that are limited by budget have many opportunities to improve performance ... and one of those big opportunities is ensuring that past visitors (hot traffic) has as much of that budget as possible. In this talk I will be running through a few ways brands that are budget capped can maximise this traffic source, and take advantage of increased ROI.

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